Consulting

"In light of the changing dynamics within the residential and resort industry sector, we began experiencing unsteady progress towards our five-year "Big Audacious Goal" (BAG) profit target. We needed to take proactive measures that would help us return to more consistent progress towards our BAG.

Lisa Nirell conducted surveys and planning sessions with the Executive Council to identify what talent and leadership styles we were lacking. She and the Council discovered a lack of clear understanding of the company's core values. This was causing some costly communications breakdowns for new employees and managers.

This engagement helped us realize that we needed to refine our core values to help the entire organization adopt them. Working with Lisa significantly contributed to strengthening the culture we have created and the "Big Audacious Goal" we have established. This enables us to be the first choice of customers seeking the highest value in real estate and service."

Jerry Andres, CEO
Jeld-Wen Development Inc.

"Before I invested in Lisa's multimedia system, I was experiencing slow and undirected growth. I began working with Lisa to clarify my vision for growing the business and the results have been excellent.

I have found clarity and focus, as well as improved confidence in our offerings.

Within four months, we closed the gap between our vision for growth and our sales pipeline. Our pipeline of "ideal clients" doubled to $435,000 when we applied the EnergizeGrowth models. I now schedule time each week to work on my business strategy, marketing plan and family activities."

Patricia Bramhall, Founder
Tydak Consulting Services, LLC




"Before working with Lisa, I loved what I did, but my inspiration was lagging. I was grossly under-charging for my services. I didn't realize the value I brought to the world.

After I joined the EnergizeMarketing Action Group, she helped me realize that I should be compensated in line with the value I bring to my clients. In my latest proposal, I tripled my fees because I'm no longer afraid to charge what I'm worth.

I also created a clear marketing plan that was broken down into steps that were easy to complete. I didn't feel overwhelmed. After designing my speaking strategy with Lisa, I booked six speaking engagements within 3 weeks to audiences of my 'perfect clients.'

Lisa taught me not only the practical side of marketing, but how to stay inspired. I would recommend her program to anyone who wants to grow their business and do what they're passionate about in this world."

Vicki Flier-Hudson, President
Highroad Global Services
--Click for Vicki Flier-Hudson's Audio Interview (MP3)



"Before I started with Lisa, I was networking everywhere, and describing what my company does to whoever would listen. However, I wasn't bringing in the business. When I joined the EnergizeMarketing Group, I finally identified my ideal client so that I can describe it effectively to others. My Power Group was a source for critical reviews as to how others received my message. It wasn't always the same message I thought I was sending!

Lisa is excellent at taking the ideas that I have and adding that little twist that makes it a wow. In the first three months of this year, I have closed business amounting to double my earnings for all of last year.

If you're the owner of a services business and are frustrated with the progress of your company, Lisa can help you relieve your frustrations."

Lanny Feder, President
Protective Intellectual Property Services, LLC
--Click for Lanny Feder's Audio Interview (MP3)




"Before I started working with Lisa, I had huge gaps in my marketing methods. I was conducting business on an hourly basis, I didn't have a website, and I wasn't even networking effectively.

After I purchased her multimedia program and started listening to it, I knew I had to learn more of what she had to offer. Then I joined the EnergizeMarketing Action Group. Because of the Group accountability and Lisa's incredible support, my fees increased significantly, and I'm doing business on a project basis.

The Action Group she has put together has been instrumental. Lisa is the most amazing mentor I have come across. If you want to build your services business, Lisa is the person you need to see!"

Jacque Hadden, President, Key2Growth
-- Click for Jacque Hadden's Audio Interview (MP3 - Approximate run time 2 min.)




"My company was in need of serious growth so that my wife and I could reach an income level that would allow us to retire comfortably. After hearing Lisa, I wanted to learn how better to market our company. One of the first things that I learned in the Action Group was that I was the limiting factor to the growth of our business. I learned how to change my way of thinking, how to identify my ideal customer, and how to reach those customers.

Lisa's action groups help maintain accountability for the work that needs to be done. The quality of people that Lisa attracts really helps get you over any mental hurdles that you may be having in the development of your own marketing plan. Not only did they hold me accountable, they became my mastermind group and my friends.

Lisa's company name – EnergizeGrowth -- says it all. If you are a services company that is tired of not getting enough clients and are not sure how to reach them, then you need to call Lisa."

Mike Davis, President, TMT Home Remodelers

-- Click for Mike Davis' Audio Interview (MP3 - Approximate run time 2 min.)




"Lisa Nirell has excellent communication skills, deep knowledge of strategic planning, the ability to balance multiple stakeholder input (often conflicting), and the ability to develop a winning strategic growth plan. In addition, Lisa understands that what gets measured gets done. She ensured that we identified next steps, roles and responsibilities at the end of each planning meeting. She has the experience, education and attitude to turn a visioning process into a program that you can execute!"

Drew Child, President
Alpine Internet Solutions, Inc.




"We recently announced a new company direction and strategy. After we launched the EnergizeGrowth Profile Program with our leadership team, we uncovered two major roadblocks to our success, which put us at risk of losing market opportunity and creating a lot of wasted effort. The Profile Program not only saved us months of failed energy and effort with our leadership team--it also helped me personally get my priorities back in order in less than two weeks."

John Sundberg, CEO
Kinetic Data

"Within weeks, The EnergizeGrowth Profile service helped us identify 2 strategies that would drive sales and marketing initiatives in the broadcast and business market space. This allowed us to immediately develop the critical goals to ensure the success of our Professional Services leaders."

Dan Wiersma, Executive VP
Sony Corporation, San Diego CA

"When I started the EnergizeMarketing program, marketing was difficult and embarrassing. Previous attempts to attract clients were easily dismissed as "their fault" for not getting it. After trying multiple programs, the results were the same. My approach to marketing was a scattered set of actions that were hit-and-miss at best.

Something dramatic changed soon after completing the first few homework assignments. I noticed I was acting like a victim and was holding myself back from within. Now aware of my surroundings, a unique perspective emerged of my company's identity.

The toughest sell was to myself. After I closed a major engagement, my firm began to show noticeable improvements. Marketing is not just important to the business; marketing IS the business. Ready. Aim. Fire! Fire! Fire! My stance, vision, and target are the result of working with Lisa Nirell - a person to whom I will always be forever grateful."

Leo Gillen, President,
Leo Gillen Consulting



"Lisa's direct style, combined with over 2 years' CEO research, sends a strong and vital message on the attributes that clearly separate thriving businesses from the rest. The EnergizeGrowth systems are a must for those leaders who want to learn new habits and sustain their top performer position."

Feyzi Fatehi, CEO
Corent Technology Inc.



"I enjoyed your "Energize Your Marketing" program. I thought it had very useful content -- and not only for people who are new to consulting. As a consultant with over 20 years in business, I found that your program had nuggets that would be useful to others like myself. Thank you for inviting me to participate."

Mae Lon Ding, President
Personnel Systems Associates Inc.



"Before I met Lisa, I was overwhelmed by too many business ideas. I didn't know where to start and it was wasting my time. Lisa helped me clarify my professional vision and strengths, and act on those priorities. She encouraged me to stretch into some new areas. She didn't tell me what to do -- she asked -- excellent guiding. As a result, I'm consistently attracting new business. In fact, my first seminar was SOLD OUT in less than 3 days!"

Jean Craig Long, President
Jean Craig Long Consulting



"We had a huge opportunity ahead of us at Microsoft. Our global account teams were spread out across eight different countries. The client was not leveraging the sales training we provided on a global scale, and our revenues reflected that. With Lisa's mentoring and guidance, we built a global account plan within 60 days. That plan gave us a roadmap for increasing annual sales from US$2M to $11M within two years. Lisa was the catalyst that helped us develop the first global account plan for Microsoft."

Rod Jones, Former Managing Director, International Operations
Siebel Systems (Now Oracle Corporation)



"We had several opportunities ahead of us at major accounts ranging from hundreds of thousands of dollars to more than a million. We were unclear as to how our team would win these sales. With Lisa's guidance, we built plans within a few days that gave us a roadmap for setting our sales strategies, understanding the political issues in the accounts, and identifying the tactics needed to close the sales. Lisa was the catalyst that helped define our 100+% sales growth within our first year."

Ed Winder, former Senior Vice President of Worldwide Sales & Business Development
Active Software



"Lisa and her team have been extremely effective with their "Five Strategies to EnergizeGrowth" programs. As a result of her efforts, we saved at least $30,000 worth of my time. We're excited to have the EnergizeGrowth team as our partner."

Janet Amirault, Managing Partner
Software Consortium Inc.
Listen to Janet Amirault's testimonial (mp3)

SPEAKING

"I recently heard Lisa Nirell present "Four Secrets to Energize Growth in Uncertain Times." This topic was particularly timely for me, and gave me good ideas to consider in my organization's strategic planning process. Her concept of a Vivid Vision is a powerful tool for identifying and building on our organization's successes.

Lisa's presentation was dynamic, thought-provoking, and enjoyable. She also included practical steps that attendees could take back to the office and implement quickly. I like her brand of energy!"

Marilyn LeMoine
Market Communications Director, APA




"The Bend Chamber's Professional Development seminars are designed to provide education opportunities for people who value personal & professional growth. In our year-long series of 22 events, Lisa Nirell's "Seven Steps to Energize Growth and Attract More Clients" stands out in quality content, organization and presentation. Her preparation in advance helped to create a seamless event. She kept the enthusiasm and involvement of attendees up during the entire presentation. Lisa has raised the bar of these seminars.

Lindi DeWolf
VP Programs & Events, Bend Chamber of Commerce




"Lisa Nirell spoke to my Vistage CEO group and was very well received. My members especially liked the fresh, practical guidelines for creating a really good elevator speech, quickly! They were also inspired to get their companies in closer contact with their customers, and she gave them a great interview toolkit to help them achieve that.

A few member comments included: "She provided a great roadmap that gives me a way to motivate my staff toward change...""This is very good content and very relevant to where our company is right now... Lisa had good interaction and changed the agenda as needed..." and "This was an engaged and relevant presentation...great use of the Five Focused Questions..."

I highly recommend you invite Lisa to your next meeting."

Lauren Tanny
Vistage Group Chair, San Diego, CA




"The peer mentoring group of business owners I lead were generally hazy on their core marketing message and strategic direction. I asked Lisa to come in and help them reach clarity. After her interactive "Five Strategies" presentation, we had one of the best member exchanges on the real issues in years. Boy, were they energized!"

Dan Duggan, Group Chair
ExcellCEO, Portland OR




"On behalf of Economic Development for Central Oregon (EDCO) and the Oregon Entrepreneur's Forum (OEF), I want to thank you again for being our PubTalk featured speaker. Since that time, we have heard very positive comments about your program!

Specifically, the 'Five Focused Questions' were particularly valuable as were the real world examples you provided. Your presentation illustrated that asking the right questions is one of the best ways to 'energize' a successful enterprise."

Roger J. Lee, Director
Economic Development for Central Oregon




Your presentation at our First Friday Breakfast entitled "Five Strategies to EnergizeGrowth" was outstanding. Your expertise and enthusiasm captivated our members and provided them with tools they could apply immediately to their respective businesses. You had tremendous command of the audience and kept everyone engaged. The program evaluations were excellent and comments included "Great speaker! I wish the program would've been longer!" and "Loved it!"

Betsy Bracken, Director of Special Events
Carlsbad Chamber of Commerce



"Lisa, thank you for your program contribution at EDCO's PubTalk last month. Your highly interactive talk was well received, your enthusiasm contagious, and your professionalism and leadership gifts came through loud and clear."

Connie Druliner, President
Express Personnel – Bend, OR




"Lisa's insight into effective marketing strategies has proved invaluable and has become one of the pillars of our quarterly planning and review sessions. I would highly recommend Lisa's workshops and multimedia programs to any leader who wants to achieve profitable growth."

Robert Scherer, President
The Accounting Group



"Lisa Nirell is not just an excellent presenter who engages her audience. Lisa delivers research and timeless wisdom any executive can immediately apply for improved results and focus. I took away three action items as a result of Lisa's 'Five Strategies' presentation --the most urgent one is our need to focus in on our sales process."

Richard Balzer, President
Intelesys Communications



"Lisa Nirell was energizing and completely straightforward about what it takes to take your organization to the next level. Success has to be designed into your growth plan--it doesn't just come to you! Lisa also created a warm yet stimulating environment for examination of your business through the "Five Focused Questions". The sold-out audience lingered long after the event – I feel this was a sign of how involved we were in this stimulating discussion with Lisa."

Katherine Riley, Executive Dean for Economic Development,
North Seattle Community College