EnergizeGrowth

TANDEM FLYING: SOAR WITH A MASTERMIND

IN THIS ISSUE:

What’s Tandem Flying  got to do with business?

There was a time that many of us were taught to “go it alone” and “be self sufficient”. I should know—I learned the virtues of Yankee ingenuity from top-notch business school experiences. My, how times have changed.

Today, I believe it’s nearly impossible and too time-consuming to find dream jobs, create new product offerings, retain great customers, and exceed personal goals through these virtues. I find that leaders are looking for ways to build deeper connections and collaborative experiences with their employees, partners, and customers. Much like tandem flying, collaboration is really “taking off” in today’s progressive organizations.

When Napoleon Hill published Think and Grow Rich in 1937, who would have thought that his idea around building MasterMind groups would still be so powerful? He defines collaboration, or “masterminding”, as “Coordination of knowledge and effort, in a spirit of harmony, between 2 or more people, for the attainment of a definite purpose.” For over 20 years, he studied the best-kept success secrets from legendary figures such as Andrew Carnegie, Woodrow Wilson, Thomas Edison, and Charles Schwab, to name a few.

For the past decade, savvy purchasing executives have created more frictionless, collaborative, one-stop buying models. Frank Cespedes, author of Concurrent Marketing, studied that trend for five years. He found that across industries, the average number of suppliers per procurement category declined by an average of 8% per year from 1988 to 1993. Half of the entities on the proverbial “vendor lists” surveyed were eliminated within five years. The concept behind supplier reduction and supply chain management are excellent examples of the ROI companies can achieve through collaborative thinking, mutual support, and differentiation.

Look at how collaboration has helped—or harmed—aviation pioneers. On one end of the spectrum, behold the Wright Brothers. Wilbur and Orville put their airplane inventions on hold for 5 years until they had solid patents in place. They were notorious for their monopolistic, litigious thinking and proceeded with a lawsuit against anyone’s unauthorized use of lateral control on their airplanes—including inventor Glenn Curtiss.

Conversely, Glenn Curtiss believed in collaboration and shared his information with other inventors. Once he chose to contest the Wrights' suit, Curtiss found himself in a four-year legal battle, draining the financial and emotional resources of both parties. Lawyers attempted unsuccessfully to bring Curtiss and the Wrights together for an amicable settlement, but they chose to slug it out. The onset of World War I delayed the litigation and global impact of this patent dogfight.

What's the lesson here?
In retrospect, historians believe the Curtiss v. Wright legal imbroglio may have delayed the United States’ market leadership in aerospace. The ultimate irony is that the two mighty names eventually merged to form Curtiss-Wright Corporation!

As I work with clients and attend business conferences, I find very few companies successfully creating collaborative groups that foster team growth and drive market leadership. One seasoned “second in command” executive from a $150M technology firm recently told me that most companies, including his, have cut expenses so deeply that they now leave professional development in the hands of their employees. Sadly, he’s forced to deal with the aftermath of those decisions. He often finds himself dragged into petty behavioral infractions that his own managers don’t know how to address!

In our own business and personal endeavors, we all have the choice of flying solo or tandem.

I recently researched the business benefits of tandem flying. Of the 10 consultants and coaches I surveyed, EIGHT were members of a MasterMind/Tandem group at one time or another, and shared very positive breakthroughs with their business. I quickly learned that the intentions behind these groups are not about sharing leads. Plenty of groups exist for that purpose (Le Tip, Rotary, trade associations, etc.). That’s what convinced me to launch my own Tandem Flying/MasterMind group.

What's in it for me when I fly tandem--What's possible?
Here are the immediate benefits I’m experiencing through the two groups I’ve created or joined. Test yourself to see if you realize these benefits in your own current business community:

  • I’m part of a group that has a common purpose.
  • I spring back into life every week after each meeting/call.
  • I’m listened to in an environment that is non-competitive and nonjudgmental.
  • I focus on “giving” rather than “getting” something out of the relationship. (As Ralph Waldo Emerson’s 150-year-old essay “The Law of Compensation” teaches, first you must give if you want to receive) Giving away information is counter-intuitive to many of us.
  • I’m held accountable and capable of moving in the direction that supports me.
  • I have fun while I’m getting results.
  • I receive helpful feedback & test ideas with the group before I implement actions.
  • I gain increased self-mastery and leadership skills as I support and coach other group members.

How do I get started?
Is your current set of networking organizations providing all these benefits? If not, here’s your chance to learn from my early experiences. As a free gift to you, I’m offering two, one hour free teleclasses in November to help you decide if “Tandem Flying” is right for you, and to help you get started quickly in launching a group.


Until next month—fly safely!


--Lisa Nirell
http://www.energizegrowth.com/